Gucci To Feature People of Color In Fall Ad

Lack of diversity has been a controversial topic in the fashion industry that has been ignored. Fortunately one big brand is starting to address this issue by adding more colorful faces in their Ad campaign.

On Thursday of last week, Gucci shared a series of audition videos via Instagram for their pre-fall 2017 ad campaign. Each model at the audition was of color, hinting that the brand will launch its first catalog comprised of Black models.

During the audition each model was asked what their spirit animal is, and dance to Duke Browner's single "Crying Over You." The audition videos are amazing especially since three beautiful Black women with Afro hair are included.

Even though the long-overdue and anticipated campaign has excited people in the Black community, some are hoping Gucci is not trying to make money off of the neo pan-African movement which has encouraged Blacks to embrace their Blackness.

Embrace The Crown is excited about Gucci's Fall campaign. This is because people of color, especially afro-haired women will be featured on a brand that barely includes Blacks. This move will inspire Black models to dream big in an industry that is scarce of diversity.

Take a look at our favorite audition. You can view more auditions on the official Instagram page of Gucci.



Thanks for reading. Like and follow us on Facebook

Comments

Subscribe to our Newsletter

Sign up now and Don't Miss Any Updates, Stay Connected...